JP Catholic students are all over two big propositions in California--and now the mainstream news media is taking notice of their efforts.
First, Proposition 4, or Sarah's Law, would require parental notification for abortion. Right now, a high school can't give an asprin to a student without notifying parents--but a child can get an abortion and the parents don't have to know a thing about it. This, of course, enables child predators, as our students highlight in this ad. This ad aired in California on television immediately after the Vice Presidential debate last Thursday.
Second, Propoisition 8 would ammend the state constitution to define marriage as between one man and one woman. Yes, we already voted on this a few years ago and such a definition won a majority of the vote (61%). But the California Supreme Court ruled (4-3) that the vote didn't matter and legalized gay marriage despite the vote. The students have been making ads for that as well.
Their ads have become an internet sensation--the LA Times even reported their efforts in a recent story.
Last night the local Fox affiliate ran the story about them below (sorry for the 15 second ad which runs before it!). [See it here.]
For the record, Steve Marshall is right on about the impact these ads can have. While a TV spot reaches far more homes--no doubt about that!--one should remember that TV ads are often simply blocked out. During the commercials you run to the kitchen to get a soda, you fast forward through them if you're watching them on DVR, etc. An internet ad is clicked on by the viewer--the audience is FAR more likely to actually watch the ad. They also reach a different audience than say the people who watch Dancing with the Stars.
And... internet ads can get so big they end up on television. The spot done by the students that ran on broadcast TV after the debate on Thursday started out as an internet ad. Here's another look at it. By the way, the young man playing the pervert is actually a really wonderful guy...
For more about JP Catholic, go to the website.